The mentorship program within the project aims to support women in advancing both the technical and financial sections of their business plans. The programme will strengthen key skills of the participants in organising ideas, developing comprehensive strategies, messaging towards different target audiences, relationship building, project planning, proposal writing and financial planning.

The mentors shall therefore help the mentees identify and achieve business development and personal growth goals that support business objectives such as:

• Developing a strong and targeted definition of the business idea, market potential, client groups, competition, business environment
• Defining key messages and unique selling points (USPs)
• Assessing the economic feasibility of the business idea
• Conducting a Strengths, Weaknesses, Opportunities, and Threats (SWOT) analysis of the business idea
• Structuring the business’ management and operations
• Outlining the steps and timelines for the business plan realisation
• Expanding the network of / broadening the knowledge of potential partners and supporters
• Strengthening the understanding of investor/ financier expectations for business plans

Dr. Emilienne Tingwey
Project Director
Tel: +49 (0)30 58 70870 52
Fax: +49 (0)30 58 70870 88
Email: tingwey[at]renac.de

Mentorship program